American Eagle Outfitters




2025
Marketing Design Intern


  • Developed marketing design assets for social media, email campaigns, and digital ads, including motion graphics and promotional visuals aligned with brand tone and seasonal messaging.

  • Assisted in creative direction for photoshoots by preparing moodboards, supporting on set, and selecting assets for marketing use.

  • Conducted competitive brand research and visual audits to inform strategic campaign development.

  • Collaborated with social, e-commerce, and digital teams to maintain cohesive brand storytelling across all platforms.

  • Participated in weekly brainstorms, pitching trend-informed design ideas and contributing to creative campaign concepts.

  • Supported UI/UX and web teams by researching industry best practices and analyzing Shopify theme capabilities for site optimization.

  • Designed the official brand guideline including logo system, color palette, and typography.

  • Created a UI style guide for digital product consistency and design scalability.

  • Designed custom hangtags for a collaboration apparel line, integrating both brand narratives and visual identities.